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we design architecture
we design architecture
Dining area with a natural rope ceiling, a white brick wall with Nôm Nôm lettering, chilled display cabinets and a curved counter

Project

NomNom

Client

BMB Group

Services

Interior design and realisation

Location

Berlin

Completion

2018

Prototype for a franchise restaurant

NomNom Streetfood Restaurant

Our fourth assignment with the BMB Group was exciting – how can we create a German equivalent to the super-successful Pret A Manger? Our fourth assignment with the BMB Group was exciting – how can we create a German equivalent to the super-successful Pret A Manger?As a franchise concept, we have therefore closely aligned the customer journey with the established principle. The queue that forms at peak times has ample space within the shop and moves past the refrigerated and heated display units. The food service area is located on the way back to the exit after payment. Alternatively, customers can remain inside and utilise the window seating or a high table.We've bathed the branding in a vibrant sunshine yellow – the Asian beach feel is created by the natural rope ceiling, which follows the roofline of pagodas. We've bathed the branding in a vibrant sunshine yellow – the Asian beach feel is created by the natural rope ceiling, which follows the roofline of pagodas.

Long window bar with bar stools, behind it chilled display cabinets and the Nôm Nôm lettering below the natural rope ceiling

“The realisation of the pagoda roof in rope produces the desired lightness and wanderlust.”

Häufige Fragen

How does the customer journey work at the NomNom?
As a franchise concept, the customer journey is closely aligned with the established principle of Pret A Manger. The queue that forms at peak times has ample space within the shop and moves past the refrigerated and heated display units; the food service area is located on the way back to the exit after payment, and customers can alternatively remain inside at the window seating or a high table.
Where does the Asian beach feel at the NomNom come from?
The branding is bathed in a vibrant sunshine yellow; the Asian beach feel is created by the natural rope ceiling, which follows the roofline of pagodas. The realisation of the pagoda roof in rope produces the desired lightness and wanderlust.

Facts and figures

130
Seile
540000
Sommerrollen
4
Kühlschränke

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